Post-Covid events. TerraCeo: a success story

This summer, Orestes Comunica was lucky enough to be part of the TerraCeo festival team in #Vigo, a commitment to #safe #culture promoted by the Vigo Mar Auditorium. The event featured the most important live music programme in Spain in the summer of 2020. There were 37 concerts for 400 people held outdoors, on the 2,000 square metres of the building’s upper terrace. With views of the paradise of the Cíes Islands. Our contribution was in the areas of promotion management, online and offline community and sales.

We mobilised 14,000 tickets with a promotion strategy that had its fundamental impact on social media. We achieved 3 million impressions and 80,000 interactions. Thousands of people accessed the box office directly from the poles where the concerts were advertised, or where the artists invited the public to attend. Or when we announced that we were about to post the Sold Out notice. We also managed more than 220 accreditations requested by the media to cover the concerts.

This summer, Orestes Comunica was lucky enough to be part of the TerraCeo festival team in #Vigo, a commitment to #safe #culture promoted by the Vigo Mar Auditorium. The event featured the most important live music programme in Spain in the summer of 2020. There were 37 concerts for 400 people held outdoors, on the 2,000 square metres of the building’s upper terrace. With views of the paradise of the Cíes Islands. Our contribution was in the areas of promotion management, online and offline community and sales.

We mobilised 14,000 tickets with a promotion strategy that had its fundamental impact on social media. We achieved 3 million impressions and 80,000 interactions. Thousands of people accessed the box office directly from the poles where the concerts were advertised, or where the artists invited the public to attend. Or when we announced that we were about to post the Sold Out notice. We also managed more than 220 accreditations requested by the media to cover the concerts.